SINGITA
Serengeti, Tanzania has once again affirmed its status as one of the
world's leading hotels, after receiving prestigious accolades from The
Condé Nast Traveller Readers’ Travel Awards, having been chosen as the
“Best hotel in the world for service", taking second place in the “Best
Hotels in the Middle East, Africa & Indian Ocean” category, and
third place in the “Top 100 Travel Experiences in the World”.The award is recognition for Singita Serengeti after readers and visitors voted it the best in terms of its majestic location. The outstanding service pulled together by the guides, trackers, chefs, cleaners and waiters, is what creates the magic that makes this the world's favorite place to stay for service.
Commenting on the award, Singita Serengeti Managing Director Graham Ledger said that he and his team are humbled, honored and thrilled with winning this prestigious award from Condé Nast.
"I am extremely proud of my team,
We have been working diligently for years making sure that every facet
of the business is treated with the utmost care and attention which in
turn elevates the guest experience to levels that are truly world
class”.
He
also adds “Tanzania will also benefit hugely as a destination on the
world travel calendar as awards such as these bring a lot of positive
attention and enormous credibility to the host country".
“Being recognized as the best Hotel in the World for Service from an influential magazine like The Condé Nast Traveller is an honor and it demonstrates that Singita Serengeti is on the right track where hospitality is concerned. Having just recently launched our new campaign to brand Tanzania as one of Africa’s best tourist destinations, I am excited that Singita Serengeti are working very well to promote our tourism and hospitality industry which in turn places Tanzania at a higher position as one of the most preferred destinations in the world” explained Acting Managing Director of Tanzania Tourist Board, Devota Mdachi.
The new campaign and the two Tanzania Tourism promotional tools Mdachi is referring to were officially launched by The President of United Republic of Tanzania, His Excellency Dr. Jakaya Mrisho Kikwete.
They
consisted of a high quality television advert with the tag line of
Branding Tanzania as the “The Soul of Africa” and an online Tourism
Destination Portal. The new advert will be aired in CNN and BBC for six
months from October this year. Before rebranding, in the world tourism
markets Tanzania was known as the Land of Kilimanjaro, Zanzibar and The
Serengeti.
With an estimated readership of over 1 million readers worldwide, Condé Nast Traveller UK is the foremost authority in unbiased travel and destination reporting, and is globally renowned as one of the world’s leading travel magazines.
For more information contact:
Gugu Sithole
Singita (South Africa)
Email: gugu.s@sigita.com
About Singita
Singita’s evolution from a single-lodge company to one that is now responsible for a million acres of land, operating 12 lodges and camps in five wilderness regions across three African countries – Tanzania, South Africa and Zimbabwe – has always been characterized by a pioneering spirit and a sincere desire to preserve wilderness areas for future generations. Its low-impact, high-value tourism model – fewer guests paying a premium for the privilege of experiencing vast open spaces – exists to sustain these wilderness areas and their resident wildlife, while providing an exclusive safari experience.
Singita Serengeti is comprised of Singita Explore , Singita Faru Faru Lodge, Singita Sasakwa Lodge, Singita Sabora Tented Camp, Singita Serengeti House, and Singita Mara River Tented Camp.
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